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What is Pay-per-click Advertising?
Hilda Limón Joins Balcom Agency as Media Buyer and Planner
Balcom Agency Honored Nationally with 15 Healthcare Advertising Award
Balcom Agency Named First Dallas-Fort Worth Advertising Agency to Become Blue Zones Project Approved Worksite
44 Career Tips for Marketing Grads
Bad Web Review? 3 Tips for Handling It
Bs Celebrate Wellness by Giving Back
Surprise and Delight: Turning Followers into Super Fans
12 Ways Nonprofits Can Be More Effective Online
Wellness Month Feature: Why I Started Drinking My Food
Demystifying 5 Popular Types of Online Ads
Balcom Agency Wins 24 ADDY Awards At Fort Worth's American Advertising Awards
11 Presentation Tips Guaranteed to Strengthen Your Pitch
5 Signs You Need a Meeting Facilitator
What is Rich Media?
What is RSS?
What is Social Bookmarking?
What is the Zero Moment of Truth?
What Size Is that Again? Social Media Graphic Standards
What's REALLY Next? Balloon-powered Internet?
Which Social Media Platform Is Right for You?
Why Rescue Pets Rock
Why You Need a Blog if You Want More Web Traffic
Work-life Balance? 5 Things I've Learned
Kyle Suva Promoted To Senior Interactive Developer at Balcom Agency
6 Tips for Doing Business with Other Cultures
A Journalist’s 9 Tips for Earning Media Coverage
Print vs. Digital: Which Is Best for Your Business?
You Should Already Be Planning Next Year’s Marketing – Here’s Why
14 Resume & Cover Letter Hacks from a Hiring Manager
Summer Intern Project: B Day and the Balcom Community
The First Rule of Risky Marketing: Do Your Homework
Shopping Has Changed. Has Your Marketing?
Are You Advertising Where Americans Are Listening?
How to Become a Google Analytics Super Sleuth
5 Office Décor Tips to Make You Happier and More Productive
Web Design Is Changing. Is Your Brand Keeping Up?
Health Care Marketing: Why It Starts with a Healthy Culture
How to Work Well with Conflicting Personalities
Finally – a Basic Breakdown of Facebook Ad Options
Mentoring Is a Win – Even if Your Mentee Changes Careers
The 9 Best Places to Watch Fort Worth Fireworks
Alyssa Barr Promoted To Account Executive & Media Specialist at Balcom Agency
Does ‘Above the Fold’ Still Matter in Web Design?
Jenna Simard Named Account Executive & PR Specialist at Balcom Agency
What Is Native Advertising – and Should You Use It?
St. Urho’s Guide to Breaking into a Crowded Market
What’s the Best Length for a Video Ad?
Cookie Audit Reveals Balcom’s Quality Obsession
Running a Social Media Contest? Use This Pre-Launch Checklist!
6 Ways to Spend Your Year-End Ad Budget
What is Mobile Marketing?
Should You Advertise on Pandora or Spotify?
The 4 Social Media Rules that Never Change
The Balcom Agency Considered Among the “Best Places to Work” in North Texas
The Balcom Agency wins the only gold ADDY® from Fort Worth in District Ten’s American Advertising Federation Competition
The best of 2013 on YouTube, Instagram, Tumblr and Twitter
The Mad Men Bandwagon
The Mobile Explosion
The Need for Speed
The Second Screen Takeover
The Trouble with Advertising Awards
The What, Why and How of Integrated Marketing
The 3-Step Test for Creating Content People Love
The 3 Most Important Things My Dad Taught Me
That Sinking Feeling: Navigating a Digital PR Crisis
Smile Till Your Face Hurts
Social Media Automation: More Conversations in Less Time
Spam Bots Are Skewing Your Web Analytics
Spot the Differences in the New Star-Telegram Design
Stay on Message: How to Get Your Employees on the Same Page
Steve Cantrell Honored With Prestigious Gutenberg Award from Abilene Christian University
Strategy: Don’t Launch a Campaign Without It
Taylor Potts Promoted to Multimedia Creative Director at Balcom Agency
Teaching Teresa to Text
Ten Things I Learned on the Appalachian Trail
Tips to Drive Traffic to Your Website with Facebook
Top 10 Reasons You Need a New Website
Top 4 Things to Remember about B2B versus B2C Marketing
What is a Meme?
What is a QR Code?
What is Content Marketing?
What is Crowdsourcing?
What is Digital Signage?
What is Facebook Advertising?
What is Google Analytics?
What is Information Architecture?
What is Instagram?
What is Integrated Marketing?
What is a Bounce Rate?
What Does a Marketing Agency Actually Do?
What Braaaaaaaaaaains!
Top 4 Things We Learned from the Dallas Digital Summit
Top 5 Fort Worth Happy Hour Spots: We'll Drink to That
Top 5 Fort Worth Lunch Spots: The Good, the Quick and the Yummy
Two Balcom Agency Employees Named "40 Under 40" Honorees by Fort Worth Business Press
Using Ad Networks & Video to Drive Website Traffic
We're Addicted to Coffee and We Know It
We’re not in @kansas anymore.
What are AdWords?
What are Conversions?
What are Keywords?
What is Local Search Optimization?
Balcom Agency Hires Christine Cantrell As Account Manager
What Is Drupal?
Balcom's Top Websites: 2017
Bethanne Glover Joins Balcom Agency As Account Coordinator
Balcom Agency Announces New Retail, Business Services And Nonprofit Clients To Kick Off 2018
What are progressive web apps and why should you be excited?
Jazmine Myles Joins Balcom Agency as Digital Media Buyer
Balcom Agency Hires Marc Bautista as Account Coordinator
Balcom Agency Hires Izetta Holland as Junior Art Director
Morgan Pettway Joins Balcom Agency as Junior Writer and Proofreader
Balcom Agency Hired as Agency of Record For Retailer RAZ Imports, Inc.
Digital Marketing Is Exploding: 5 Areas Brands Should Focus On
Balcom Agency Hires Seth Owens As Director of Digital Insights
Chris Hawthorne Joins Balcom Agency As Media Director
Alysia Petti Joins Balcom Agency as Web Developer
4 Reasons You Need an Agency That’s Google AdWords-Certified
How to Add an Animation in PowerPoint
Jordan Hough Joins Balcom Agency as Art Director
5 Ways to Save While Working with an Ad Agency
Videos with This Feature Get up to 40% More Views
Four-Legged Legends: Lola and the Reckless College Kid
3 Crucial Rules for Communicating a Merger
Balcom Agency Earns Largest Number of Awards Granted at 2017 Worthy Awards Gala
Eight P’s and Q’s to Follow for Every Office Party
9 Prescriptions for Digital Healthcare Marketing
Balcom's Top Videos: 2017
Balcom Agency Wins Best of Interactive and Best of Broadcast at Fort Worth's American Advertising Awards
Brands Have Adapted to Every Facebook Evolution: Here’s How
Nonprofit? Here’s How to Get Free Ads on Google
Reaching Hispanic Audiences: When Translation Isn’t Enough
Balcom Agency Expands Client Portfolio
What Is a Creative Platform in Advertising?
Ad concept feel too negative? Read this before you discard it.
Hilary Rattikin Joins Balcom Agency Full-Time as Multimedia Designer
Balcom Agency Hires Zach Stryker as Media Coordinator
The Traveling B: 10 Tips for Traveling Abroad
Proofreading Like a Pro: Self-Help Guide
Balcom Agency Earns Eight Awards at 2018 Worthy Awards Gala
Facebook values relevance, but tells advertisers NOT to focus on the audience?
Instagram Stories and How They Can Work for Your Business
Maddie Dixon joins Balcom Agency as Account Coordinator
Balcom Agency to Receive the Southwest Advertising Hall of Fame 2018 Governor’s Award
Balcom Agency Hired to Promote the Fort Worth Food + Wine Festival for Second Year
The Top 10 Media Monitoring Tools: Compared
R&D… & B? Why it’s Never Too Early for Branding
Melissa Edwards Joins Balcom Agency as Senior Media Buyer And Planner
Balcom Agency Hires Dillon Moore as Account Coordinator
Esports: How Brands Can Capitalize on the Gaming Phenomenon
Balcom Agency Celebrates New Client Wins
Balcom Agency Hires Dana Fike as Administrative Assistant
Daniela Otero Joins Balcom Agency as Digital Marketing Coordinator
Balcom Agency Promotes Jenna Simard to Account Manager and PR Specialist
Want an App? Here’s a More Affordable Solution
What the Heck Is Snapchat? Should My Brand Be Using It?
8 Ways to Prove Your Marketing Is Working
Lesley Dupre Promoted To Account Director And PR Specialist At Balcom Agency
7 Types of Videos and Their Video Production Costs
Rounding up Some of Balcom’s Favorite Logos
Drowning in your own sales tools? Follow these rules.
How rich media can boost your digital advertising
HOW-TO: Change Your Desktop Background
Your digital marketing crash course
The Cult of Busyness: What It Is and How to Escape It
Fort Worth Food + Wine Foundation Taps Balcom Agency for Branding and Promotion Strategy
5 Reasons You Need to Invest in Company Culture
5 Signs Your Brand Is Missing a Foundation
Everything It Takes to Make One Little Logo
Balcom Agency Hires Jessica Murdock as Front Desk and Office Manager
What It’s Like to Cross Over from #SchoolPR to #AgencyLife
The Professor Goes Back to School – at Balcom
What Is Branding?
A World Without Marketing Is a World Without Bacon
What Is Content Marketing?
4 Reasons This Ad Agency Hosts Websites with Pantheon
Why Use Video Marketing?
Balcom Earns Six Top Awards at 2016 Worthy Awards Gala
Balcom’s Top TV Spots & Pre-roll Ads: 2015-2016
Fonts You Should NEVER Use – and What to Use Instead
How to Run a Large Meeting with Robert’s Rules
6 Steps to Landing an Ad Agency Internship
Balcom Agency Earns National and Regional Industry Recognition
Jordan Pierson Joins Balcom Agency's Growing Media Team as Digital Media Planner
What Is WordPress?
Social Media Is an E-Commerce Oasis. But Is It Right for Your Business?
How-To: Add an Image in PowerPoint
Alan Parchman Promoted To Group Director At Balcom Agency
Christina McKinney Promoted to Group Director at Balcom Agency
Christmas in July: Balcom’s Holiday Social Experiment
Balcom Agency Promotes Lynne Swihart to Director of Agency Operations and Production
How-To: Total Items in Excel
Balcom Agency Promotes Jennifer Riddle to Digital Media Director
Real Ways 3 Different Generations Stay Fit
How-To: Create a Slide Master or Template in PowerPoint
How-To: Download a Font
Balcom’s Fashion Trendsetters to Watch
How to Be More Persuasive with Your Own Team
Balcom Agency Wins Best of Interactive and 38 Awards for 12 Brands at Fort Worth's American Advertising Awards
Why Your Ad Agency Should Also Be Your PR/Social Media/Production Agency
Instagram’s New Gallery Feature Makes a Great App Even Better
How-To: Add and Share a File on Dropbox
4 Tips for Reaching Hispanic Audiences
The B Team’s Top 12 Dog-Friendly Spots in Fort Worth
Melissa Smilor Joins Balcom Agency as Front Desk Administrator
Jessica Murdock Promoted to Account Coordinator at Balcom Agency
7 Rules for a Great Employee Social Media Policy
Balcom Agency earns Silver and Bronze Awards at District 10 Addys
Balcom Agency Featured in Print Magazine's Regional Design Annual
Balcom Agency Hired to Create New Targeted Website for Texas FFA
Balcom Agency Hired to Design Website for Modern Art Museum of Fort Worth
Balcom Agency Hires Alexa Macmillan as Media Buyer and Planner
Balcom Agency Hires Christina McKinney as Account Director
Balcom Agency Hires Jamie Fisher as Senior Copywriter and Content Specialist
Balcom Agency Hires Kyle Suva as Interactive Developer
Balcom Agency Hires Rob Mart as Director of Strategy and Planning
Balcom Agency Hires Taylor Potts As Senior Art Director
Balcom Agency Launches Film and Video Production Team
Balcom Agency Launches New Website and Creative Approach for Tarrant County’s Streams & Valleys, Inc.
Balcom Agency Earns Awards at Greater Fort Worth PRSA’s Worthy Awards Gala
Balcom Agency Creative Director Carol Glover Receives Silver Medal Award from American Advertising Federation – Fort Worth
AAF-Fort Worth Selects Silver Medal Award Winner
Aaron Youngblood Joins Balcom Agency As Cinematographer And Editor
Alan Parchman Hired as Account Director at Balcom Agency
Alyssa Barr Joins Balcom Agency as Director of First Impressions
Alyssa Barr Promoted to Account Coordinator at Balcom
Audrey Stewart Joins Balcom Agency as Account Executive
Audrey Stewart Named Account Director at Balcom Agency
B Merry: 10 DFW Holiday Events to Make Your Season Bright
Back to Basics: 10 Design Rules that Never Change
Balcom Agency Adds Susan Schoolfield as Account Director
Balcom Agency Awarded Medal at the 2011 Dallas Society of Visual Communications Show
Balcom Agency Claims Four Awards at Greater Fort Worth PRSA's First Awards Show
Balcom Agency Logos Included in Top Design Publication
Balcom Agency Makes Holiday Donations to Those Who Deserve to B Recognized
Balcom Agency Wins Coveted Bronze Anvil Award, Earning National Recognition from Leading Public Relations Professional Organization
Balcom Agency Wins Four Healthcare Advertising Awards
Balcom Agency Wins Gold ADDY at the 2013 American Advertising Awards
Balcom Agency Wins Six Top Awards at the 2013 Worthy Awards Gala Hosted by the Greater Fort Worth Chapter of PRSA
Balcom Agency Wins the Most Gold ADDY® Awards in American Advertising Federation Competition
Balcom Agency's Package Design for Justin Bent Rail Boots Wins Placement in Print’s Regional Design Annual
Balcom Agency’s USMD Prostate Cancer Center Campaign Honored with Best of Show at Healthcare Advertising Awards
Balcom Promotes Jamie Fisher to Associate Creative Director
Balcom Promotes Lauren Turner to Digital Project Manager & Social Media Specialist
Balcom Wins Gold Addys in AAF District 10 Competition
Balcom Wins Most Awards of Any Organization at 2015 Worthy Awards
Bennett Benner Partners Taps Balcom Agency For New Website
Balcom Agency Wins 45 ADDY Awards at Fort Worth's American Advertising Awards
Balcom Agency Wins 38 Awards at Fort Worth's American Advertising Awards
Balcom Agency Named Agency Of Record For Petroleum Club Of Fort Worth
Balcom Agency Named Best Place to Work for Young Professionals
Balcom Agency Promotes Ashley Freer To Group Director
Balcom Agency Promotes Meg Minter to Office Manager
Balcom Agency Promotes Three Members of Account Service Team to New Positions
Balcom Agency promotes Trey Sprinkle to Brand Creative Director for Justin Brands
Balcom Agency Scores Best of Show—Electronic at 2012 Fort Worth ADDY® Awards
Balcom Agency Shines at Fort Worth ADDY Awards with 35 Awards and Special Judges' Award
Balcom Agency Sponsors PRSA Seminar on Public Relations and Social Media Measurement Featuring Expert Katie Paine
Balcom Agency Strikes Gold at Fort Worth ADDY® Awards
Balcom Agency Win Eight Awards At District 10 American Advertising Awards
Balcom Agency Wins "Best of Show" at 2013 Fort Worth ADDY® Awards
David Sims Hired as Senior Art Director at Balcom Agency
10 Signs Your Website Needs a Spring Cleaning
5 of Balcom's Favorite Healthy Recipes
5 Reasons You Need Video in Your 2016 Marketing Plan
5 Things I Wish I Learned in Film School
5 Things the Media Has Wrong About Millennials (As Told by a Millennial)
5 Ways Busy People Can Stay Fit - and Motivated
5 Ways to Turn Your Corporate Meetings from Drab to FAB
6 Fort Worth Restaurants Serving Thanksgiving Dinner
6 Ways an Ad Agency Stays Healthy
6 Ways Traditional Advertising Can Drive People to Your Website
7 Fort Worth Events You Don't Want to Miss
7 Marketing Design Trends to Watch
*Designing* Websites for Speed
4 Fort Worth Spots for Healthy Eats
4 Fort Worth Restaurants Off the Beaten Path
10 Things About Client Service They Don't Teach You in School
10 Things You Didn't Learn About Social Media In College
10 Unique Fort Worth Christmas Gift Ideas
10 Ways to Boost Online Sales This Holiday Season
12 Facts You Didn’t Know About the Balcom Agency
14 Tips to Rank Higher on Google
3 Brands that Rock on Instagram
3 Changes to Instagram and Facebook You Should Know About
3 Roadblocks to Integrated Marketing -- and How to Bust Through Them
3 Steps to Cyber Monday Success for Small Businesses
3 Things College Won’t Teach You About Copywriting
4 Essential Components of a Digital Marketing Strategy
7 Odd College Jobs and What They Taught Us
7 Questions to Ask Before Hitting Send
Are Your Emails Legal? 7 Dos and Don'ts
Automated Marketing: 4 Ways to Use a Drip Email Campaign
B Adventurous: 15 Vacation Spots to Visit in 2015
B Healthy: Balcom’s Top 5 Holiday Tips
B Informed About Public Relations (PR)
Blending In: Native Advertising Tips
Blogging 101: 8 Rules for Writing Your First Post
Bob Howald, Van Cliburn…and everything.
Breaking News for Today
Brilliant YouTube Marketing by Kellogg’s Krave Cereal
Dad's Words of Wisdom
Dear Intern: A Message from Your Predecessors
Am I Old?
Aim to Please: Retargeting Tips to Keep Consumers Happy
7 Rules for Buying Radio Time
7 Social Media Metrics You Should Be Tracking (Beyond Likes and Followers)
7 Things About Web Developing I Wish I Learned in College
7 Ways to Boost In-Store Sales This Holiday Season
7 YouTube Channels I love
8 Colorful College Facts You Might Not Know
8 Tips to Get Your Products on Shoppers' Wish Lists
9 Things They Don't Teach You in Design School
9 Ways to Build a Fun and Productive Company Culture
A Charmed Life
A Perfect Example of Technology Run Amuck
Ad Agency vs. Freelancer: 4 Questions to Ask
4 Steps to Building Your Brand’s Social Media Persona
Here’s Why You Absolutely Need Brand Standards
Facebook Promotion Regulations Change
Election Day
Ebook: Twitter 101
Ebook: Search Ads 101
Don't Get Sued: A Quick Guide to Social Media and Copyright Law
Does anybody really know what time it is?
Do You Really Have to Pay for a Custom Website?
How to Turn Customers into Fans with Your Brand Persona
How We Created a Healthier Office Culture in Just One Month
In the Spotlight: Five Ways to Improve Your Trade Show Booth Experience
Infographic: How Long Should Online Text Be?
Infographic: Visual Content
Infographic: What is Predictive Modeling?
Intern Farewell: A Letter to My Successor
Is Proprietary Software More Secure than Open Source?
Jenna Simard Joins Balcom Agency as Account Coordinator
Jennifer Riddle Joins Balcom Agency As Digital Strategist
How to Recognize and Tackle an Internet Troll
How to drive traffic to your website: Twitter
Here’s Proof That Company Values Can Change Lives
How Can Public Relations Help Increase Web Traffic
Here’s lookin’ at you, 2014: Our favorite video ads of the year
Go for the Eyes: 10 Ways to Boost Web Traffic with Visual Content
Give a girl the right pair of shoes and she can conquer the world. ~~Marilyn Monroe
How Retail Has Changed: Searching for Products in All the Digital Places
Get the Picture: A Simple Guide to Better Photos
Get Ready For Your Close-Up With These 13 Camera-Friendly Tips
Found: 10,000 Steps
Fort Worth Police & Fire Fighters Association names Balcom as its agency of record
Finally, a Valentine worthy of my heart
Favorite Books of the Bs
How to Add the Personal Touch for Every Customer
How to Avoid Stress During the Holidays
How To Choose an Email Marketing Service
How to Create an Animated GIF
How to drive traffic to your website: Email
Keep the Love Alive: 7 Ways to Repurpose Content
Latest Facebook Update Impacts Brands
Lauren Maibach Joins Balcom Agency as Art Director
Never Stop Learning: Discoveries from the 2015 AIGA Design Conference
New Facebook Insights: Learn When Your Fans Are Online
New Fitness Company ZYN22 Engages Balcom Agency to Lead Branding and Communications Strategy
New Year’s Resolutions to Maximize Your Marketing
Newsjacking With Care
Nice Sites Finish First
Norma Ramos Joins Balcom Agency as Accounts Payable Coordinator
Northstar Bank Taps Balcom Agency As Agency of Record
PCCA Selects Balcom Agency to Create and Implement Brand Evolution
Pixel and Vector Files Explained in Human Terms
PR: Now & Next
A Wish With Wings Partners With Balcom Agency to Develop New Website
Putting Together Effective Social Media Campaigns
Raising brand awareness in a digital world
Reality Tweet
Revolutionize the Way Your Team Communicates
Richie Escovedo Joins Balcom Agency as Account Director & PR Specialist
My Worst Mother's Day Gift Ever
Mother's Day Gift Advice
Marketing Secret Sauce? Nah, Just the Powerful Combination of Insight, Creativity and Technology
Lauren Turner Hired as Online Marketing Specialist at Balcom Agency
Lesley Dupre Named Account Manager and PR Specialist at Balcom Agency
Lesley Mason Hired as Social Media Manager and Public Relations Coordinator at Balcom Agency
Logos Created by Balcom Agency Selected for LogoLounge Book, "Shapes and Symbols"
Short. Simple. Sweet.
Love Notes
Marketing Begins at Home
Love the One You’re With: Customer Retention Strategies
Making Sense of Advertising’s Paradigm Shift
Marketing Automation: The Many-Headed Beast that Saves You Time
I was going to be a writer
HippoSak
Union Gospel Mission – Tarrant County
Fort Worth Food + Wine
The First Tee of Fort Worth
Fort Worth Sister Cities
East African Ministries
Sunflower Shoppe
United Way of Tarrant County
Pediatric Eye Specialists
PCCA
Omega Wealth Partners
NCHA
Mrs Baird’s
Modern Art Museum of Fort Worth
Lhoist North America
LifeGift
Dairy MAX
Panhandle Slim
Presbyterian Night Shelter
Sinclair Oil Corporation
Zyn22
Weaver
Williamson-Dickie
University of North Texas
The Women’s Center of Tarrant County
TCU Neeley School of Business
The River District - Fort Worth
Southwest Bank
Stockyards Preservation Foundation
Cook Children’s Health Care System
A Wish with Wings
Bennett Benner Partners
Ben Hogan Foundation
Ball Park Buns & Rolls
Clark/Dermend
Kubota
Cavender’s Boot City
Arlington Independent School District
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A new website reinforced this oil & gas company’s simple strategy for success (and won a national award)
Bennett Benner Partners Proposal Template
An integrated campaign positioned this iconic oil & gas brand for expansion
An integrated campaign helped this historic exhibit draw 90k visitors
Dairy MAX BUILT Campaign
Union Gospel Case Study
Ball Park Buns & Rolls Case Study
USMD Hospital at Arlington Integrated Campaign
USMD Physician Retreat Video
A sophisticated rebranding helped this storied social club attract attention and new members
An integrated campaign doubled traffic for an eye care clinic in 2 years
A promotion helped this nonprofit boost web traffic 712% in 1 month
A website helped this nonprofit shelter tell its complex story
A new website matched the high profile of this architecture firm
The right videos and placement earned this nonprofit 81% video view completion
Social media revitalizes iconic Texas bread brand
Breakthrough branding helped a fitness startup make positive cash flow in 5 weeks