Balcom Agency Adds Taylor Travis as Account Supervisor

FORT WORTH, Texas – Oct. 7, 2020 – Balcom Agency has hired Taylor Travis as account supervisor, bringing six years of client service and strategy experience to the agency.

Before joining the B Team, Travis worked at GCG Marketing for three years. Most recently, she served as senior account executive for a variety of health care clients including miraDry, Ortho Dermatologics and GlyDerm. She brings additional account service experience from her time spent working with the Fort Worth Zoo, City of Hurst and Stream Realty Partners at Schaefer Advertising Co. Now at Balcom, Travis will supervise day-to-day account management for Dairy MAX and serve as a client lead for Aspens Senior Living and Presbyterian Night Shelter.

“Taylor is diligent, a team player and always dedicated to the work at hand,” said Ashley Freer, principal and group director. “Her talent working with people, while also having an analytical and curious mind, makes her qualities the perfect mix for strategic agency accounts. We feel lucky to have her with us and look forward to seeing the impact she makes.”

In keeping with the Balcom tradition of using quirky secondary titles, Travis has selected the nickname “I’ll B There for You.” The moniker is a play on her dedication to supporting her clients and teammates as well as her self-proclaimed obsession with the television show “Friends.”

Travis earned a bachelor’s in marketing with a minor in communications and a certificate in advertising from Texas A&M University.


Founded in 1993 in Fort Worth, Texas, Balcom represents clients in health care, food and beverage, retail, education, business services and beyond, including Cavender’s, Dairy MAX, Kubota Tractor Corporation, Mrs. Renfro's salsa, Norman Regional Health System, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit

Tags: New Hires

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