Balcom Agency Hired as Agency of Record For Retailer RAZ Imports, Inc.
FORT WORTH, Texas – Feb. 20, 2018 – Balcom Agency has been chosen by RAZ Imports, Inc., a leading holiday and home décor wholesale company, as agency of record – leading a new branding and identity project, website development, media planning and more for the 39-year-old company.
Headquartered in Arlington, Texas, RAZ specializes in high-quality décor items curated from all over the world. The company currently serves independent retailers and large corporations across the United States, Canada and other regions. Additionally, more than half of all RAZ product offerings are designed by the company and customized to provide retailers with items their customers can’t find anywhere else.
RAZ has been recognized as a market leader for decades, providing exceptional service through its community of salespersons and online offerings. The company also operates three main showrooms at Americas Mart Atlanta, Dallas Market Center and World Market Center Las Vegas, staying ahead of trends to keep holiday and everyday offerings current, beautiful and magical.
“A commitment to offering great products accompanied by stellar service is something RAZ shares with our team,” said Stuart Balcom, CEO and president of Balcom Agency. “We look forward to working with a company who is just as passionate about exceeding customers’ expectations, helping them grow and serve even further.”
About Balcom Agency
Balcom Agency is a talented team of matchmakers in the business of making people fall in love with brands. The agency uses powerful insight, creativity and technology to push for greatness in every project. Whether it’s branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media, consulting & training, or all of the above, Balcom makes sure it all works together. Founded in 1993 and located in Fort Worth, Texas, Balcom makes all this happen for clients in health care, pharmaceuticals, fashion, food, retail and beyond, including Dairy MAX, Mrs Baird’s Bread, the Neeley School of Business at TCU, Sinclair Oil Corporation, Cavender’s and PCCA. To learn more about the agency's award-winning work, visit BalcomAgency.com.