Balcom Agency Secures 10 Awards at Fort Worth’s 2023 American Advertising Awards Show

FORT WORTH, Texas – Feb. 27, 2023 – Balcom Agency, a Fort Worth agency founded in 1993 and celebrating its 30th anniversary this year, was awarded 10 ADDY awards as a participant of the American Advertising Federation (AAF) American Advertising Awards – Fort Worth ceremony held on Friday, Feb. 24. A variety of work for Dairy MAX and Sinclair Oil, longtime clients, continues to be strong, with more recent work, the Longhorn Council, Boy Scouts of America, a new addition. 

Dairy MAX: Dairy Tour 360 Integrated Campaign

  • Silver ADDY – Websites – Microsite
  • Silver ADDY – Branded Content & Entertainment – Campaign (Videos)
  • Silver ADDY – Integrated Branded Content Campaign 
  • Silver ADDY – Copywriting 
  • Silver ADDY – Digital Creative Technology – User Experience
  • Honorable Mention (formerly Bronze) – Branded Content & Entertainment – Campaign (Social Media Clips)
  • Honorable Mention (formerly Bronze) – Digital Creative Technology – Innovative Use of Interactive/Technology

Sinclair Oil: Filler Moments Integrated Campaign

  • Honorable Mention (formerly Bronze) – Television Advertising – Regional/National Campaign 
  • Honorable Mention (formerly Bronze) – Integrated Advertising Campaigns – Consumer – Regional/National

Longhorn Council, Boy Scouts of America

  • Honorable Mention (formerly Bronze) – Websites – Consumer

“As we celebrate our 30th year in the industry, it’s meaningful to be recognized among our peers for work that our clients love,” said Stuart Balcom, president and CEO of Balcom Agency. “Ultimately, when our clients win, so do we.”

The American Advertising Awards program is the advertising industry’s largest awards event with the Fort Worth competition the first of a three-tier national competition. Each year the competition attracts thousands of entries in local AAF Ad Club competitions. All work is scored and judged by advertising professionals at the local, regional and national levels. National awards are awarded at the annual AAF convention held each summer.

ABOUT BALCOM AGENCY

Founded in 1993 in Fort Worth, Texas, Balcom represents clients in health care, food and beverage, retail, education, business services and beyond, including Cavender’s, Dairy MAX, Kubota Tractor Corporation, Mrs. Renfro's salsa, Norman Regional Health System, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertisingweb development & digital marketingfilm & video productionmedia planning & buyingPR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit BalcomAgency.com.

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