Kasie Mallory has an unassuming demeanor – but also two decades of experience making great things happen for some of the nation’s biggest brands. After earning an Associate of Applied Science in business administration from Murray State College, Kasie went into radio promotion and event management before transitioning to advertising at TraceyLocke, where she became one of the agency’s first project supervisors. She has launched products for Hasbro Inc. and managed hospitality events for Frito-Lay, as well as worked with 7-Eleven, PepsiCo, Choctaw Casinos & Resorts and more at agencies including MOSAK, RIESTER and PAVLOV. In 2020, Balcom welcomed Kasie and her skills to manage projects for eTrueNorth, Southern Solar and TCU Neeley School of Business. Originally from Ardmore, Oklahoma, Kasie now lives in Joshua, Texas, with her husband, Ethan, and their two kids.