Balcom Agency Hires Jayne Landua as Copy Editor and Proofreader

FORT WORTH, Texas – Dec. 20, 2022 – Jayne Landua has joined Balcom Agency as the company’s copy editor and proofreader. As part of the creative team, Landua creates and edits content for Balcom’s client base, working to ensure accuracy, maintain inspiration and support integrity. 

Prior to joining Balcom, she worked in corporate communications for the oil and gas and healthcare industries. Before working on internal and external communications in a company setting, Landua worked at J. Walter Thompson and BBDO, playing an instrumental agency account role in managing the partnership between the Houston Texans and the Houston area Ford dealers, and managing corporate sponsorships with Alan Jackson, Susan G. Komen Race for the Cure and the Houston Livestock Show & Rodeo.

"Jayne’s seasoned set of writing and revision skills fits Balcom’s range of work and needs,” said Carol Glover, principal and director of creative services at Balcom Agency. “We’re impressed with her past work, and are happy to have her on the B team in such a critical role.”

Landua earned a Bachelor of Arts in journalism from the University of Minnesota in Minneapolis. While there she participated in the National Student Exchange program and spent one semester studying marketing at the University of Georgia.

Balcom’s long-standing nickname tradition led Landua to choose “Apex Editor '' as a secondary title – highlighting her prowess as a proofreader and her passion for the great outdoors. 

As a full service agency, Balcom puts the power of “and” to work for brands, using expansive thinking to deliver exponential results. The agency combines powerful insight, creativity and technology to craft compelling stories that move brands forward. 


Founded in 1993 in Fort Worth, Texas, Balcom represents clients in health care, food and beverage, retail, education, business services and beyond, including Cavender’s, Dairy MAX, Kubota Tractor Corporation, Mrs. Renfro's salsa, Norman Regional Health System, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit

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