Balcom Hits a High at Local Advertising Awards
The B Team had a blast at the annual awards show for our local chapter of the American Advertising Federation.
Though Balcom Agency enters a variety of competitions throughout the year, the American Advertising Awards come with the most fanfare and some of the steepest competition. Over 30 Fort Worth agencies, firms and individuals entered, and Balcom received the most ADDY awards given to any one entrant – a total of 25 awards for 11 clients.
The work ran the gamut. From getting your first child to sleep to finding memory care for aging parents; from silly bun puns to heart-warming dog tags, we made an impact across categories including branding, film, web, digital, out-of-home, print, social media and campaigns that crossed several of those platforms. The pieces that earned gold and silver awards will go on to compete at the district level.
Here’s the full list of awards:
Ball Park Buns & Rolls
Bronze ADDY, Bun Puns – Illustration Series
Bronze ADDY, Best Buns in America Blog – Blog
Bronze ADDY, Ball Park Bun Puns Campaign – Social Media Campaign
Bronze ADDY, Ball Park Buns Social Media – Social Media Campaign
Cook Children’s Health Care System
Silver ADDY, Babies Don’t Come With Manuals – Local Television Commercial Campaign
Silver ADDY, Sleeping Baby – Local Television Commercial, :15 Seconds or Less
Silver ADDY, Rapid Circles – Local Television Commercial, :15 Seconds or Less
Bronze ADDY, Baby Manual – Local Television Commercial, :15 Seconds or Less
Gold ADDY, Peace & Quiet With D.J. Reader – Internet Commercial
Silver ADDY, BUILT Rope Work Banner – Point of Purchase, Counter Top
Bronze ADDY, BUILT Cycling Race Banner – Point of Purchase, Counter Top
Bronze ADDY, BUILT Distance Race Banner – Point of Purchase, Counter Top
Bronze ADDY, BUILT Ropes – Out-of-Home, Interior Site
Bronze ADDY, BUILT by Chocolate Milk – Integrated Brand Identity Campaign
Downtown Fort Worth, Inc.
Bronze ADDY, DWTN Fort Worth For More Campaign – Campaign
Bronze ADDY, Entememories Campaign – Social Media Campaign
James L. West
Bronze ADDY, Because You Love Them. – Magazine Advertising Campaign
Mrs Baird’s Bread
Silver ADDY, Texas Toast T-Shirt – Specialty Advertising, Apparel
Norman Regional Health System
Bronze ADDY, XXXXS Onesie – Specialty Advertising, Apparel
Restaurant Services, Inc.
Bronze ADDY, Restaurant Services, Inc. Website – Business-to-Business Website
The Organized Nest
Silver ADDY, The Organized Nest Logo – Logo Design
Bronze ADDY, Dishwasher Bus Bench – Public Transit Ad, Exterior
Bronze ADDY, Hero Tag Wall – Out-of-Home Installation
Bronze ADDY, Hero Tags – Bus Benches Campaign – Out-of-Home Campaign
Bronze ADDY, Hero Tags Campaign – Campaign
Check out some other recent awards:
- Balcom Earns 8 Awards for Strategic Communications and Tactics at 2018 Worthy Awards
- Balcom Wins Best of Interactive and Best of Broadcast at 2018 Advertising Awards