News

Balcom Agency Teams With Tribe Global

Tribe Global map

FORT WORTH, Texas – June 12, 2024 – Balcom Agency announced today that it has joined Tribe Global, a global membership network of more than 40 independent advertising and communication agencies curated from over 100 cities. The network, which requires a membership application and annual renewal, supports business intelligence, business development and competitive advantage among communications groups. Balcom remains an autonomous, strategic marketing firm, as it has been for 31 years.

Balcom Agency Sweeps Fort Worth’s 2026 American Advertising Awards with Best of Show and 21 Total Honors

Balcom award winners

Fort Worth, Texas (March 3, 2026) – Balcom Agency took center stage at the American Advertising Federation (AAF) Fort Worth’s 2026 American Advertising Awards on February 27, 2026, securing a total of 21 awards. This includes the night’s top honor, Best of Show, for the integrated launch of Better With Dairy for nonprofit regional dairy council, Dairy MAX.

Balcom Brings Home Best of Show, Two Special Judges Awards and More at 2026 American Advertising Awards

Balcom at the ADDYs

FORT WORTH, Texas – March 2, 2026 – We were honored to win 21 awards, including the top award, from the local chapter of the American Advertising Federation (AAF) at the 2026 American Advertising Awards Gala held Friday night. The winning work included Better With Dairy, a Gen Z focused brand launch; a new movers welcome kit for Cook Children’s Health Care System; a digital fundraising campaign for Center for Transforming Lives; and mouthwatering work for BRIANNAS Fine Salad Dressing and Xochitl chips.

2025 Work Showcase – From CPG to M&A and Everything in Between

Balcom award winners

2025 exploded at Balcom with digital, experiential and even dimensional work for an eclectic combo of clients. From building the Gen Z focused Better With Dairy brand to helping VERTESS own the healthcare M&A market, we snacked, spotlighted and lead-genned our way through the year. Take a look.

Better With Dairy brand identity system and campaign

Making milk fresh for the next generation.

From Murals to Social Media, Balcom Shines at American Advertising Awards

Balcom award winners

At Balcom, we thrive on pushing creative boundaries to deliver meaningful results for our clients. And while the real reward is seeing our work make an impact, it’s always exciting to be recognized by industry peers. This year, Balcom brought home 13 awards at the Fort Worth American Advertising Awards, including multiple Gold, Silver and Crystal honors. From transforming a factory into a brand experience to crafting campaigns that connect with audiences on a deeper level, these awards celebrate the creativity, collaboration and passion that drive everything we do.

Balcom Agency Wins 13 Awards From American Advertising Federation at 2025 Fort Worth Event

American Advertising Awards Trophy

FORT WORTH, Texas – March 3, 2025 – Balcom Agency, a 32-year-old Fort Worth-based full-service advertising and marketing agency, was honored with 13 awards from the American Advertising Federation (AAF) at the 2025 American Advertising Awards – Fort Worth ceremony held on Thursday, Feb. 27. Gold, silver and crystal designations were given out by the federation, with Gold ADDYs – or first-place awards – advancing to regionals automatically. The agency won four Gold ADDYs this year.

Balcom Agency Earns Five Awards at American Advertising Federation Fort Worth’s 2024 Awards Show

American Advertising Awards Trophy

FORT WORTH, Texas – Feb. 26, 2024 – Balcom Agency, a Fort Worth-founded, full-service marketing company started in 1993, was recognized with five awards during the American Advertising Federation (AAF) American Advertising Awards – Fort Worth ceremony held on Friday, Feb. 23. Gold, silver and special recognition designations were given for outstanding work in the advertising/marketing industry across the city.

Balcom Agency Promotes Freer to President, Glover to Chief Creative Officer

Ashley Freer and Carol Glover

FORT WORTH, Texas – Dec. 28, 2023 – Balcom Agency, a full-service advertising/branding agency founded in 1993, today announced the appointment of two long-time leaders to new positions within the organization, effective Jan. 1, 2024. Ashley Freer will serve as president, and Carol Glover has been appointed the company’s first chief creative officer.

Balcom Agency Lands Honors at Greater Fort Worth PRSA’s 2023 Worthy Awards 

FORT WORTH, Texas – Nov. 7, 2023 – Balcom Agency, known for 30 years of marketing and communications expertise, has been honored for work with longtime clients Sinclair Oil and Dairy MAX at the 10th Worthy Awards. The competition is hosted by the Greater Fort Worth Chapter of the Public Relations Society of America (PRSA), and attracts entries from throughout Tarrant County. Balcom received the awards at the annual gala event on Friday, Nov. 3, at the Fort Worth Zoo. v

The Balcom team received recognition for work with:

Balcom Agency Recognized as The Best Place for Working Parents® 2023 Events Innovator at Fort Worth State of the City

FORT WORTH, Texas – Oct. 9, 2023 – Balcom Agency, celebrating its 30-year anniversary in 2023, has been named a 2023 Innovator Award winner by The Best Place for Working Parents®, an organization that recognizes companies that prove family-friendly policies make smart business. The agency was presented the 2023 Events Innovator Award during the Fort Worth State of the City luncheon with Mayor Mattie Parker in October.