Balcom Agency Selected to Design New Website for Alliance For Children

FORT WORTH, Texas – Jan. 6, 2025 – Balcom Agency has been retained by Alliance For Children, Tarrant County’s ​​children’s advocacy center, and the only nonprofit organization involved directly in the protection of children from criminal-level child abuse, to spearhead the strategy, design and development of a new organizational website.

The new digital presence will serve as the foundational hub for Alliance For Children’s critical work, connecting local law enforcement and medical professionals, Child Protective Investigations, the Tarrant County Criminal District Attorney’s Office, social services and the greater community to see that child abuse victims receive justice, healing and support through a teamed approach. The project will prioritize a trauma-informed user experience, new donor pathways and comply with the high standards of digital accessibility.

“Balcom is honored to partner with Alliance For Children, an organization that does such vital work protecting the most vulnerable in our community,” said President Ashley Freer. “We view this as more than a digital refresh; it’s a critical strategic tool to serve those looking for assistance, enhance donor trust, build brand knowledge and more.”

Alliance For Children has served over 74,000 children since 1992, minimizing the trauma of abuse through teamed investigations, tailormade programs and services and prevention education, all provided completely free of charge to the community. The website project is expected to launch in Q2 2026.

At every opportunity, from creative to media, Balcom provides clients with two distinct paths for marketing efforts: the Step & the Leap. This allows clients to choose how far they want to go, ensuring the decision moves them forward and builds momentum for future success.