Paitra Pleasant


Weaving her passion for brand storytelling into every digital narrative she creates, Paitra brings to Balcom eight years of industry experience and a knack for creating social content that resonates. After graduating from Texas State with a degree in mass communications – public relations, she held roles as a social account manager at Cashmere Agency, social media manager at Burrell Communications, senior digital catalyst at Golin and social media coordinator at Tarrant County’s Credit Union. At Balcom, Paitra designs and supports social media efforts for clients including Dairy MAX, Mrs. Renfro’s and The PARC. In her free time, she loves to do yoga, meditate and find the best new brunch spots or local, Black-owned restaurants in the DFW metroplex.


  • Ask Paitra about her life motto and she’ll tell you to “tap into your inner Beyoncé.”
  • If there’s a karaoke machine, Paitra is there. And she’s probably singing her favorite song “Déjà Vu” by – you guessed it – Beyoncé.

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