Mike Dwyer


Mike knows the ins and outs of media planning like the back of his hand – and even earned a promotion in his first six months to prove it. After joining the B Team in 2021 as a digital media planner and buyer, he quickly secured the senior digital media planner and buyer role to lead the strategic vision for the agency’s digital marketing clients. He holds a Bachelor of Arts in economics from the University of Texas at Austin and previously worked for media and communications agency Merkle | DWA, serving clients such as Northrop Grumman and Amazon Web Services. Born and bred in Buffalo, New York, Mike now lives in Fort Worth with his fiancée, Arden; Great Dane, Blue; and orange tabby, Oliver.


  • Mike isn’t a dad, but still well-versed in the art of telling bad dad jokes.
  • Mike is a huge sports fan. When he’s not analyzing media strategies and researching the latest trends, he’s watching ESPN or golfing.
  • Mike is really bad at remembering people’s names, but great at remembering random trivia facts – like the year India gained independence from Britain. (“It’s 1947, duh,” if you were wondering.)

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