Melissa Edwards


As a mom and a former track athlete, Melissa knows how to keep things moving – especially when it comes to your media plan. She attended the University of Oklahoma and the University of North Texas, earning a Bachelor of Arts in journalism with a concentration in advertising. Previously a programmatic specialist at Southwest Media Group, handling media plans and buys for clients including Raising Cane’s, Central Market and Albertsons, she brings five years' industry experience to work for clients including Kubota Tractor Corporation and Sinclair Oil Corporation at Balcom Agency. Originally from Muncie, Indiana, Melissa now lives in Grand Prairie with her husband Daniel and their daughter Reagan.


  • Melissa ran track in college; short sprints for both OU and UNT.
  • Melissa always wants fries with that – from spaghetti to enchiladas.

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