J’Lyn Emerson

B-ography

Whether it’s leading marketing efforts for well-known brands or traveling to Haiti to assist with medical missions, J’Lyn has seen and done it all, with a bachelor’s degree in advertising and public relations, and skills ranging from copywriting to project management. She’s served as a community manager and account director for communications agencies including Golin and Nice Branding Agency, as well as the marketing director for a Haiti-based nonprofit. In her agency roles, she has worked alongside large corporations like PetSmart, Texas Instruments and Tractor Supply Co., and even created social media strategies for celebrity partnerships. Originally from Sweetwater, Texas, she joined the B in 2019 and now lives in Fort Worth with three thriving succulents.