Jordan Pierson Joins Balcom Agency's Growing Media Team as Digital Media Planner
FORT WORTH, Texas – May 25, 2017 – Jordan Pierson has joined Balcom Agency as digital media planner, bringing several years of media and sales experience to the agency and its clients.
Pierson comes to Balcom from Wpromote in Dallas, where he served on the agency’s business development team and, previously, as a paid digital specialist for such clients as Greystar Real Estate Partners and Gaylord Hotels. In his new role as digital media planner at Balcom, he will work on the agency’s media team, which plans and manages digital campaigns for such national and regional organizations as Dairy MAX, Sinclair Oil and Mrs Baird’s Bread.
“We’re excited to welcome Jordan to our growing media team,” said Jennifer Riddle, digital media director at Balcom. “Having Jordan on staff means we’re able to provide even more digital media opportunities to our clients. We plan and manage all campaigns in house, which gives our clients more consistency, efficiency and ROI.”
In true Balcom fashion, Pierson will assume an original, secondary title that plays off his personality. His new nickname will be “Whole in One” – an ode to his expert skills both online and on the golf course.
Pierson earned his Bachelor of Business Administration in marketing from Southern Methodist University in 2014.
About Balcom Agency
Balcom Agency is a talented team of matchmakers in the business of making people fall in love with brands. The agency uses powerful insight, creativity and technology to push for greatness in every project. Whether it’s branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media, consulting & training, or all of the above, Balcom makes sure it all works together. Founded in 1993 and located in Fort Worth, Texas, Balcom makes all this happen for clients in health care, pharmaceuticals, fashion, food, retail and beyond, including Dairy MAX, Mrs Baird’s Bread, the Neeley School of Business at TCU, Sinclair Oil Company, Cavender’s and PCCA. To learn more about the agency's award-winning work, visit BalcomAgency.com.