New Media in Old Places
I remember being underwhelmed by talking greeting cards (sorry Mom!), but I think this is pretty cool: CBS has embedded a video into a magazine! They call it the "first-ever VIP (video-in-print) promotion."
I can't imagine this becoming too commonplace (for cost reasons and lack of volume control, where I read magazines, I would want the volume down...) but it's a surprising way to bring new life to an old medium, and a surprising new way to Rick Roll people!
Check out the article in WIRED.
You're dismissed.
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