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FORT WORTH, Texas – Sept. 19, 2006 – The Balcom Agency has been enlisted by Henry House Foundation to create the brand identity and communications materials for the newly formed non-profit organization. Founded by PGA golfer J.J. Henry, Henry House Foundation will support community-based programs that focus on the healthcare and well-being of children in the community. The foundation will make donations to fund specific, tangible projects initiated by children’s medical and support services and organizations in Fort Worth and Southern New England. “I’ve been fortunate to have experienced great success in my career,” said J.J. Henry. “Now, through Henry House, my family and I are able to give back to the communities we call home. We look forward to working with the Balcom Agency to make our vision a reality.” Balcom will develop the logo, stationery package and website for Henry House Foundation. These communications tools will create the identity for the new organization, while furthering the J.J. Henry brand. “Thanks to Henry House, children here and in Southern New England will have access to better healthcare, education and support services,” said Stuart Balcom, president of the Balcom Agency. “We’re proud to help Henry House achieve its mission of giving back to our communities.” Born in Fairfield, Conn., Henry achieved his first PGA TOUR career win in his home state at the 2006 Buick Championship. Thanks to this win and his other accomplishments this year he has earned a place on the 2006 U.S. Ryder Cup team; the Ryder Cup will take place Sept. 22-24 at the K Club in Kildare, Ireland. Henry and his wife, Lee, are graduates of Texas Christian University. While at TCU, he won both the team and individual title at the 1998 WAC Championship after hitting a hole-in-one on the 17th hole in the final round. “I’m excited to be representing the U.S.,” Henry said. “Plus, I’m honored that the Henry House Foundation and TCU will each receive $100,000 from the PGA in recognition of my participation as a Ryder Cup team player.”Founded in 1993, the Balcom Agency has provided its clients with comprehensive advertising, public relations and marketing solutions to various business challenges. The agency’s roster also includes such local, regional and national clients as Justin Boots, Justin Original Workboots, Tony Lama, Texas Health Resources, Harris Methodist Hospitals, Alcon Laboratories, the Neeley School of Business at TCU and Colonial Savings. Visit www.balcomagency.com for more details. |
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