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Brian
“tenacious b”
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Thankful for Three Homes

I am incredibly thankful for my three homes:

 

  1. My House
    provides my beloved family shelter from the rain, warmth from the cold, coolness from the Texas summer heat and many cherished memories. In a world where so many are without a home, I am thankful for mine.
  2. My Job at Balcom
    is my second home. My home away from home. After nearly six years I can't imagine working anywhere else. In a world where so many are without jobs, I am thankful I get to work with so many great people in such a wonderful place.
  3. My Church
    keeps me grounded. Each week I can count on my church to remind me what is truly important, and to be the best person I can be. When I am there I am at home with God. In a world with so much religious strife, remember all you have to do is walk into your local church and feel welcome. No matter what your religious beliefs are, you can always find solace in your local church, syangogue, mosque or temple. 
I hope everyone in the world can find the homes that make them thankful.

 


Overlooked & AWESOME Logos of Minor League Baseball

When anyone thinks of baseball they inevitably think of Major League Baseball teams like the Texas Rangers, Minnesota Twins and Boston Red Sox (certain MLB teams not mentioned for good reason - you know who you are).

The MLB team logos are, of course, easily recognizable and memorable. They've been around for many generations. But, have you ever seen the logos of Minor League Baseball? You'd be surprised at how inspiring they can be. They're inventive, fun, and very well executed.

I have scoured the internet for my favorites. ENJOY my gallery of Minor League Baseball team logos!

 


How Finding that Special Someone has Changed

Before the internet the only way to meet people was to actually, physically (in the real world) talk to them. Can you believe that!? Crazy, I know.

But over the past decade, online dating sites have blown up all over the place: Match.com, eHarmony, Chemistry.com, the new service called okCupid.com and even Christianmingle.com.

I thought I would share a little personal story that might illustrate this idea. It goes a little something like this:

Towards the end of 1998 I heard about this new website Match.com, and figured I'd give it a shot. It was free back then, and I figured what the heck. It was actually pretty cool. It made it easy to find people of similar interests and meet them in person if you were so inclined.

After a few months of being on Match.com I found this one girl that seemed really interesting. She liked Radiohead (big plus) and was into swing dancing (Alright, it was early 1999, and swing dancing was HUGE, promise). We ended up talking on the phone a couple times then decided to meet at a Starbucks (yes, even in 1999 EVERYONE met at Starbucks).

We met in person, and it went great. Instant connection. Lots of fun.

Two years later I married her. Now we have two wonderful children and we've been married for 10+ years.

We don't swing dance anymore (who does?), but we do still like Radiohead.

Love you Kellie!

So, if you're single, give a dating site a try. It works. At least for me it did.

:-)


B Inspired! Unbelievable Time-Lapse Video (Carl Sagan Would Be Proud)

This video would have made Carl Sagan cry. Truly breathtaking.

Alex Cherney’s award-winning time-lapse video is the result of almost 1.5 years of work and 31 hours of taking images during six nights on the Southern Ocean Coast of Australia.

B Inspired!

NOTE: I would have chosen a different soundtrack :-)


Search as Navigation

A few months ago I was registering my cars online and noticed something interesting about the new Texas.gov website. They really want you to use the search function. As opposed to sticking it at the top right (as most other sites tend to do), the've decided to make it front and center.

Apart from the goofy picture of the governor perched in the upper right, I really like this "Search as Navigation" concept. It works really well for this site. We all know that government entities can be a little, well, convoluted. What better way to cut through bureaucratic red tape than to simply search for what you want?

Another good example of using Search as Navigation is Home Depot's website. The search bar is not as emphasized as texas.gov, but it does take precedence over the rest of the navigation. That was intentional. Home Depot figures that you know what you are looking for, and they trust in their system to provide the best result based on your search query. They give the power back to the user.

I wonder if there are more ways we could use SEARCH as the main form of navigation for websites. What do you think?

Do you have any other examples of Search as Navigation?


What Was I Thinking?

The theme of our Letter B this month, I wish I knew then what I know now, got me thinking about my old design work from UNT. So, I decided to crawl up in the attic and rummage through my boxes of school projects. As I sifted through the work, I couldn't help but smile. Good memories. Hard work. But a thought occurred to me. Will this school work hold up in the real world?

Let's take a look at a few examples. I apologize for the poor photo quality. They were scanned from slides taken many, many years ago.

Dallas School of Music Letterhead - Crazy Angles

The Project:
I really enjoyed working on this project. The identity was a series of instruments that I illustrated and then added sharp angled colors behind them. The whole campaign played off these angles, as you can see in the letterhead. 

The Problem:
Take a close look at the letterhead and you'll see the letter-sized sheet was angled not only at the top, but also on the right. Now, how in the world would anyone be able to run that through a laser printer?! Can you imagine the troubles your client would have? I remember thinking... 

"I could feed the paper from the bottom up ... Yeah! That will work ..."

Uh, no. That won't work.

If I were to work on this project knowing what I know now, I would use color to illustrate the angles. You must always be practical and think about the end user for everything you design.

Unreal Apple Video Game - Tower of Space Eating, Hexagonal, Over-Photoshopped Awesomeness

The Project:
What I remember most about this project is two things. First, how unbelievably hard it was to construct the top of the tower. Second, was the crazy use of Photoshop. The CD for the game sat at the top, laying flat, so when you opened the top you would see the instruction booklet and the CD right away.

The Problem:
What did I do with all the space underneath you might ask? Nothing. Dead space. 

Can you imagine trying to shelve this? It can't stack, that's for sure. You can't even line them up side by side since the top protrudes out. Let's not even mention the lack of consideration for the environment. Of course it was the '90s. Not quite as top of mind as it is today. Al Gore just stepped in as vice president. He probably didn't even think about it back then.

Even though college design can sometimes be "extreme," it teaches you to think outside the box, which is a great lesson. We always knew we'd have to pull back a little when we got to the professional world. Just because it's cool, doesn't mean it's practical.


Generations & Gadgets - Who owns what

Quite recently, my mother (a youthful 60-year-old) bought an iPad. I don't even own an iPad, but here's good ol' mom sporting her fancy new gadget.

Mom: "Look at this! Look what it does! Isn't that cool?"
Me: "Yes, mom, I know. It's cool. Why didn't you get me one for my birthday?!"

My mom's new purchase got me thinking ... What other generations own and use iPads and iPhones? What about laptops, PS3s? Luckily the folks at Pew Internet & American Life Project wondered the same thing.

So what does a designer do about this, you ask? Design an infographic, of course!


Logo Design Tips for the 21st Century - Part 1

Logos are basically images or type treatments that embody a company or organization.

There are many ways to capture that spirit or essence in a visual way, but the best logos have a few special ingredients.

  • clever
  • simple
  • memorable

Think about these three special ingredients when designing. If one is missing, think about ways to include it.

Logo design has changed dramatically since the beginning of the 21st century. Below are just a few changes that have had an impact on logo design.

  • Creation of social media - sites like Twitter, Facebook, YouTube, LinkedIn, and the list goes on and on
  • Digital printing has become - in a word - phenomenal
  • Fax is dead - or is at least dying

What do these changes mean to logo design? Let's take a look.

Social Media
When designing a logo think about how the logo will look on TwitterFacebook, etc. Most sites/services (yes, even Facebook - think the thumbnail when the user/admin posts) require a square format for the profile photo. You could pull the symbol (designers affectionately call it the "bug") out and make that the profile photo. You could use the initial(s) of that slick type treatment (logo that is type only) you crafted. Just remember to be sure and account for that new space: the square.

Digital Printing
The days of only being able to design 1-color, 2-color, even 3-color logos are dead. With the advent of digital, 4-color process printing, you can achieve almost exactly the same quality as a traditional offset printer using PMS inks. And, the Web was made for full-color logos! Feel free to go crazy (if the spirit of the brand asks for it of course) and use as many colors as you want. Heck, even a rainbow of colors can look fantastic!

Fax is Dead
There was once a time when an important thing we had to consider when designing a new logo was "can it fax?" Fax is dead. You can add more detail in logo design. Feel free to use a photo even, as long as it's still has the *simple* ingredient mentioned above.

Oh yeah, I almost forgot. ALWAYS start with sketches. NEVER start designing a logo on the computer. NEVER.

You might ask, "What's this *Web* guy talking about logos for?"

Yes, I'm a Web guy. But, what got me into this business was a logo design I created when I was 12. I've been designing logos ever since. It's one of my passions.

 


Short. Simple. Sweet.

Ah, Valentine's Day. It comes but once a year, but what a great day. What a fantastic day! We all should celebrate our love.

My love?

My iPhone (seriously, ask my wife)

What's not to love? It has everything (well almost) that you could need: GPS, Maps, Text (I don't like to talk on the phone), Music, Movies, Games. It's a mini-computer.

It even washes your car! Wait a minute. That's not true. Sorry. Got carried away.

Although I do love my iPhone, I have been trying to limit my use of it (snickers and jeers from all over).

I thought I would share the best tip I have for reducing your dependency on the greatest invention since sliced bread.

  • Step One: Choose the four most important, most used apps
  • Step Two: Move those to the dock (any order will do)
  • Step Three: Take every other app from the home screen and move to other pages (how you organize those other pages is up to you)

RESULT: Now you will have something very similar to what you see in the picture above (actual screenshot of my iPhone, but not my hand). When you go to unlock your iPhone to do something you won't be distracted by all those silly things like Facebook, Words With Friends, etc. Just the essentials. The four essentials you chose in Step One. If you need to get to the other apps, simply swipe.

SHORT. SIMPLE. SWEET.

Try it for a few days and see what you think.

I would be interested to hear what people think of this idea. Feel free to comment and let me know!